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Brand toolkit

Written style guide

Access approved written copy

As CDU communicators, we need to ensure we apply consistency across written communications. The written style guide provides guidance on topics including:

  • our brand
  • writing for students 
  • writing emails and electronic direct mail
  • writing for the web
  • CDU writing standards and conventions.

The communicators’ guide includes pre-approved messages that cover a range of topics including:

  • Indigenous acknowledgement
  • about CDU
  • our brand
  • our values
  • corporate key messages.

Please enter your staff username (e.g. "jsmith1") and password to access the documents below.

CDU written style guide

Explore rankings and claims you can make about CDU

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